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How does our badge work and when do you get a dofollow link?

Display our badge on your site to publish a free listing. We'll check for it regularly and decide whether your link is followed.

Updated

Your badge, your choice

Every listing can wear our badge on its own stage. Visit your listing's badge page to choose your design—shape, colour tone and size are yours to set—then copy the HTML snippet and place it on your website. The badge points back to your listing here on Unvero Launch.

Free listings need the badge visible

A free listing waits in the wings until our crawler spots a link to it on your website. We check automatically every 7 days. If the badge goes missing, your listing steps back to "waiting for badge" status and we'll email you. Put it back and publication resumes at once.

When your link becomes followed

Your badge link starts as nofollow. We review it live: it becomes dofollow when your site's Domain Rating (Ahrefs) reaches at least 20 and passes our spam checks. Paid launches earn a dofollow link on the listing page automatically; free listings receive nofollow.

Badges you earn

Launch of the Week, Featured, Launched and Verified badges appear automatically when your listing earns them—no action needed.

Questions people ask

Do I have to display your badge to go live?
Only if your listing is free. Paid listings publish without needing the badge on your site. For free listings, we need to find a link to your page before we can publish it.
What happens if I remove the badge later?
We check every 7 days. If it is gone, your listing moves back to waiting status and you will receive an email. Replace it to resume publication automatically.
Will my badge link help my search rankings?
That depends on your site's Domain Rating (Ahrefs). If it is at least 20 and passes our checks, the link is dofollow. Otherwise it is nofollow.

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